What Saveone is facing is a 2021 that promises to be full of new challenges and ambitious projects. In fact, in the pipeline there is the possibility of opening the first physical store in Milan, the Italian fashion capital, and the launch of a series of exclusive capsule collections. A horizon of success, which rests on solid foundations: the passion for fashion, entrepreneurial courage and a solid friendship between the two founders of the brand, Andrea and Valerio.
2020 isn't over yet, but fashion is already looking towards 2021 and perhaps even beyond. Anyone who works in this sector knows, you must never stop, never stop peering beyond the horizon. For this reason, Andrea and Valerio, founders of Saveone , have had clear plans for next year for months and are working on it tirelessly. In just a few years, the brand has grown a lot and can continue to do so. Its short but intense history demonstrates this.
From the "social" beginnings to the launch of the first e-commerce
The first Saveone embryo was born in 2016, on Andrea's initiative. It was born on the ashes of a previous failed attempt: four friends who had tried to create, from nothing, a new fashion brand . An adventure that ended quickly, because of those four, after a short while, only Andrea was left to carry on the project. So if one is saved. “Save-one”. An awareness that becomes a signature. And it all starts again.
The engine for this new beginning is represented by social media . In fact, Saveone's collections, still only made up of Bermuda shorts, t-shirts and sweatshirts, are sold exclusively via Whatsapp and Instagram . The driving force is the popularity and communication skills of Andrea himself, a television personality and well-known influencer. The leap in quality, however, came in 2017, with the launch of the first e-commerce platform .
Saveone today, a brand with two faces
Over these three years, growth has been continuous and constant. Today Saveone is a structured brand, which has broadened its offering, covering the entire range of men's clothing , including accessories and shoes. And the guide is no longer alone, because Andrea is joined by Valerio, heir to a family of entrepreneurs and fashion artisans for three generations, who has taken over all the activities related to management and logistics. The balance between a solid friendship and a profitable professional harmony works, to the full benefit of the products offered.
The Saveone style is increasingly in focus. Lines designed for boys and men between 18 and 40 years old , young professionals who want to wear comfortable clothes, without giving up trendy elements. And then the attention to detail, the taste for playing with colors and textures and proposing solutions with an attractive fit. All this, trying to make the most of Made in Italy , taking advantage of the advantages of online sales, which allows us to offer quality garments at competitive prices. Features that customers show they appreciate, given the average of 30% of users who return to the site to make new purchases
The projects for 2021
The conditions for an interesting 2021, therefore, are all there. And there is no shortage of projects in the pipeline . One concerns the possible opening of the first physical store by Saveone , which Andrea and Valerio have been working on for some time. The location should be Milan , the capital of fashion. The idea is that of a shop that knows how to combine the real and the virtual, keeping faith with the nature and origins of a brand that made its fortune online.
On the collections front, however, a series of exclusive capsule collections are arriving, designed together with some young people who are passionate about fashion and inspired by their style. True limited editions, which will allow you to explore different territories of fashion, ranging across tastes and identities.
